Promoting New Mode Improving Market Accessibility   03.12.2011



    On March 9, SMTCL opened its 2011 Agent Meeting in Shenyang Crowne Holiday Hotel. The theme of this meeting is “Win and Share”, that is, SMTCL will win and share with its agents through summarizing the past, looking into the future, gathering wisdom and expanding development.

    102 domestic agents and 115 guests presented at the meeting under invitation. Presented at the meeting also includes Guan Xiyou, Chairman of the board; Zhang Weiming, secretary of the Party Committee; vice general manager, Zhang Zhingzhong, Liu Cunshi and Sun Chunjun; vice president Li Shuangshan and Zhao Biao. President of SMTCL, Che Xinjia, presided over the meeting.

    In the meeting, Chairman Guan Xiyou made a thematic speech titled “General Trend”. He emphasized, looking into the future, the company should make systematic and strategic adjustment by focusing on customers, including such thorough adjustments of product structure, technical direction and operational structure so as to promote the company’s complete transformation. While achieving the preset goal of “large and strong, to be worldwide No.1”, we should construct market accessibility and social resource-collecting ability to speed up the company’s development.

    Vice president Zhao Biao made a thematic report named Win and Share. He pointed out that SMTCL will focus on building a national market pattern dominated with 4S shops in terms of its marketing mode. It will promote 4S shops to transform from sellers to technical and service operator so as to integrate its advantageous resources into the service market and promote the parallel development of traditional sales and e-commerce business mode.

    Chairman of Hubei Tri-Ring Chengtao Trade Co., Ltd, Zhang Jun and Chairman of Nanjing Guangfa Mechanical and Electrical Equipment Trade Co., Ltd, Chen Gang exchanged opinions on “financial service, pioneering market” and “building the first class company, providing all-around service to customers” respectively. China’s top 10 marketing expert, He Mu, general manager of United Wisdom Group was invited to make a professional speech named “Marketing Future, Equipping Life”.

    14 agents won 8 prizes in the award ceremony heldat that night. They are: Best Progress prize for Agent in 2010, Best Contribution Prize, Best Platform Building Prize, Best Regional Management Prize, Best Channel Expansion Prize, Best Service Management Prize, Best Structure Adjustment Prize and Outstanding Contribution Prize. Liu Zongyi, Chairman of Qingji Mechanical and Electrical Equipment Co., Ltd., won the Outstanding Contribution Prize. He said, “I am grateful to SMTCL’s trust and encouragement to us, we will become better and more excellent by adhering the concept of ‘innovate to manufacture’”.

     

 
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